ManagementWHO RUNS THIS SHOW

Gregor Bieler CEO

Gregor holds an Executive MBA and a Law and Economics degree, and while he’s definitely experienced (over 20 years of international management practice for companies such as Logitech, PayPal and Telefonica), he still maintains an incredible (and catching!) enthusiasm. He’s known for his strategic vision, yet Churchill’s quote, “No matter how beautiful the strategy, you should occasionally look at the results,” has always kept his feet on the ground. Gregor’s ambition for Unwire is to set global industry standards within mobile technology, an ambition and vision that motivates us all.


Jens Søndergaard Chief Products and Strategy Officer

Jens has held senior, partner and director positions at dz card, A. T. Kearney, and Mærsk (respectively), gaining experience second to none, and highly sought after analytical skills. Together, these make him quite a catch, which is ironic as it’s very hard to catch Jens. He’s rarely in his seat, and is more likely to be found in meetings, developing our strategy, pushing our development and securing our unique positioning. But, funnily enough, we’re just fine with that.


Jan Seidler Chief Technical Officer

Jan’s responsibilities include development and delivery and the tech support team, a good thing too, as not only has Jan over 20 years of IT and internet industry experience behind him, he’s also one of the most visionary people we know. Previously, Jan was Country Manager for us in Berlin, and before Unwire, he lent his expertise to eBay, the German Federal Chancellor (IT and Digital Competencies), and MyHammer. Rather surprisingly for a CTO, Jan is also a prize-winning wake boarder, which leaves the rest of us feeling rather lazy.


Niklas Marschall Chief Commercial Officer

Niklas is a powerhouse when it comes to motivation, energy and sales. He’s not exactly weak when it comes to marketing either, which makes the perfect mix for a CCO. Niklas pushes for ambitious goals that are measurable and really create an impact – both internally and externally. Before joining us, he was the Vice President of Sales and Marketing at DSB (Danish State Railways), Director of Products and Offerings at TeliaSonera, and Product Director at Telia Denmark. When not pushing Unwire sales through the roof, Niklas can be found pushing his scuba diving to new depths.


Michael Haldbo Chief Financial Officer

Like a duck to water is a phrase that comes to mind when discussing Michael and finance. He has an exceptional understanding of market dynamics that comes from working closely with all aspects of operations including products and strategy (at Dan Net, and MACH Group), as well as investor relations (also at MACH Group). He is master over our financial conditions, client contracts and negotiations, and there’s no one we’d rather have.

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