Grundfos partners with Unwire

The large international pump manufacturer, Grundfos, recently selected Unwire to provide a complete mobile marketing platform in order to strengthen the communi-cation with specific end user targets through the mobile channel.

The solution is fully integrated and consists of international messaging services, mobile campaign sites in addition to mobile content downloads as well as video streaming. Among the initial developments are the Energy Project mobile sites targeted at plumbers within the United Kingdom, Germany and Sweden. With the delivered platform, Grundfos also becomes capable of setting up and launching mobile services through the Unwire self-service administration interfaces.

This partnership between Grundfos and Unwire confirms the tendency that industrial and other non-media companies are increasingly entering the field of advanced mobile services, and we are very pleased that Grundfos has chosen to work with Unwire.